I write a lot - so why don't I write for myself?
I write a lot - so why don't I write for myself? I write a lot - and I mean, a LOT. I write for other people, I write notes about client meetings, I email for all sorts of reasons, I write minutes and plans and processes, media releases and reports, but what I have trouble doing is finding, or rather making, the time to write for my own business and myself. So what's with that? I've given a lot of thought recently about how procrastination about your own business promotion and marketing leads to such a range of mixed feelings - from anxiety to low self esteem, to fear and other complex issues which surround entrepreneurs and small business owners. We often talk the good talk, urge our clients to take action and take action on their behalf, but like the car mechanic who may have the worst behaving vehicle in the neighbourhood, we seem totally incapable of making ourselves get on with working on our business instead of in it! When I look back at the few blog post