Posts

I write a lot - so why don't I write for myself?

Image
I write a lot - so why don't I write for myself? I write a lot - and I mean, a LOT. I write for other people, I write notes about client meetings, I email for all sorts of reasons, I write minutes and plans and processes, media releases and reports, but what I have trouble doing is finding, or rather making, the time to write for my own business and myself. So what's with that? I've given a lot of thought recently about how procrastination about your own business promotion and marketing leads to such a range of mixed feelings - from anxiety to low self esteem, to fear and other complex issues which surround entrepreneurs and small business owners. We often talk the good talk, urge our clients to take action and take action on their behalf, but like the car mechanic who may have the worst behaving vehicle in the neighbourhood, we seem totally incapable of making ourselves get on with working on our business instead of in it! When I look back at the few blog post...

Learning Soup - How I went to three business conferences in a week and what I thought of them

Image
This month I’ve been immersed in conferences. I didn’t mean it to be that way, but three opportunities came up – and guess what! They were all in the same seven-day time frame. I live in rural South Australia and it’s a two-hour drive to Adelaide, where two of the conferences were being staged – the other was in the Barossa, slightly closer to home. I’d always dreamt of being able to afford a unit in the city which would allow us to stay over if we wanted to attend concerts or other events. Lucky for us we have a daughter living in an outer suburb and a son in the Barossa, so we can zip into the city, stay over and take advantage of their location. So glad we have a wonderful family, who is happy for me to drop in, sleep and leave! Knowing I had accommodation sorted made the decision to attend these learning events easier. I just had to organise my business schedule and make sure my clients were still covered while I was off learning things. The three conference...
Image
I LOVE MY WEBSITE I am besotted with my new website. I am not a web designer or builder, but can cobble together an adequate website on a number of different platforms. I know my way around the templates and plugins of Wordpress and have completed some courses, although I have very limited html knowledge. My business website was created for me by a business mentor in 2014 on Google sites and was as basic as it could be – but even then I had challenges making it look anything but ordinary. It’s been on my list for a while to upgrade it and take it elsewhere and I had my thoughts on Wordpress. The site had been sadly neglected and did not really reflect my business direction or offerings, but I couldn’t get motivated to do anything about it. So, wordsolutions.com.au languished. My original website had a lot of flaws. It didn't really represent who I am now in business and had some security issues. I've had it on my list to update and move it to Wordpress o...